One of the biggest outsourcing deals in Swedish industrial shipping history was completed recently. The Swedish division of the shipping line, Wagenborg Shipping, was given the assignment of handling the entire logistics chain for the global packaging giant Smurfit Kappa’s plant in Piteå — from factory to end customers in Europe. The five-year deal is worth around SEK 1 billion.

ID has worked in the Scandinavian market for Wagenborg Shipping for some time and in this case was involved in the strategy work for the offer to Smurfit Kappa. We rounded things off with a customer magazine and a summer campaign with the theme “relax — we will take care of all the practical aspects of your transport”

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